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The Heart Works

Challenge - I'm Learning FAST

I'm Learning FAST was looking for inspiration to pull together an exhibition in 90 days, that would capture the imagination and introduce new artists to the market.

Solution

We provided x iLAB modules to support the process of ideas generation. Over the 90 days we worked with artists, venues and sponsors to develop the concept for the “Change of Heart” exhibition.

iLAB Modules

Results

Of the 40 pieces produced, over 50% were sold. A percentage of the proceeds of sale were donated to the Baird foundation for heart research.

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